Archery Trade Association Announces Details of January 2009 Trade Show.

11/21/08

Salt Lake City, Utah- The Archery Trade Association (ATA) will hold its annual trade show at the Indiana Convention Center, in Indianapolis, Thursday through Saturday, January 8, 9, and 10, 2009.

The ATA Trade Show is the primary trade show for the archery and bowhunting industry, attracting more than eight thousand product manufacturers, exhibitors, media, distributors, dealers and retailers. The show is a non-profit event that features exclusive discounts on archery products, the newest archery gear, helpful seminars, prizes, celebrity appearances, and provides a collaborative forum for professionals in the sport.

This year's ATA show will attract over 400 exhibitors, on 300,000 square feet of floor space, with more than a hundred thousand products. 2009 show highlights include a Product Showcase that provides a first look at the newest gear; an ATA Great Giveaway grand prize of a $30,000 African Safari, plus about 50 other prizes valued at a minimum of $1,000 each; a Real Deal room with merchandise discounted at a minimum of 50%; a Dealer Bucks drawing for additional discounts; more than 40 business-oriented, dealer seminars; and a Gala Event with a live performance by country music superstar Blake Shelton.

"Industry collaboration at the ATA Trade Show is exactly what's needed in this economy and our numbers support that thinking," says ATA President and CEO Jay McAninch, "Between 2007 and 2008, the number of ATA exhibitors rose more than 8 percent. Participating dealers and distributors went up by 14 percent."

The ATA Trade Show is a non-profit venture. Proceeds from the show are the primary source of funding for programs dedicated to promoting and growing archery and bowhunting worldwide. For example, the ATA staff works with state wildlife agencies to support the National Archery in the Schools Program (NASP) and has provided more than $600,000 in funding; it helps establish community archery programs and archery parks; it assists in the development and refurbishment of archery ranges and many other critical projects. The ATA also protects bowhunting on the regulatory front, by working with state agencies to improve archery regulations and defending bowhunting in the courts, where challenges occur. This year's grand prize safari at the ATA show is sponsored by Doc's Team Extreme, Wild Game Safaris, and Doc's Deer Farm and Scents, Inc.

For additional information about the ATA Trade Show, the press should contact Cindy Brophy at the ATA. Attendees can register for the ATA Trade Show, find hotel, rental car, show schedule and pricing information at http://www.archerytrade.org.


ABOUT ATA - The Archery Trade Association is dedicated to promoting, protecting and growing all facets of archery and bowhunting, worldwide.

Media Contact:
Cindy Brophy, Archery Trade Association (866) 266-2776 or cindybrophy@archerytrade.org